Because the Reebok money has to go somewhere, and it’s definitely not going to the cutmen.
With two UFC title fights in two consecutive weekends, let’s take a look at the Reebok sponsorships for the fighters of the recently concluded UFC on Fox 16: Dillashaw vs. Barao. Will the Reebok payouts of UFC 190 top the total for this one? We’ll see.
As if you didn’t know yet: Beginning July of 2015, Reebok is the exclusive fight week apparel sponsor for the UFC.
Reebok sponsorship amounts paid to fighters are based on tenure: 1-5 fights = $2,500; 6-10 fights = $5,000; 11-15 fights = $10,000; 16-20 fights = $15,000; more than 20 fights gets you $20,000. Title challengers get $30,000 and champions get $40,000.
Aside from UFC fights, Reebok will also credit fights under the Strikeforce and WEC promotion, from the time UFC parent company Zuffa purchased these companies, all the way until their dissolution. For Strikeforce, this covers events starting with Strikeforce Challengers 15 on April 1, 2011. For the WEC, this covers events starting with WEC 25 on January 20, 2007.
Please note that this sponsorship money is separate from the actual fight purses (show and win money) and post-fight bonuses.
In this card, we had one title fight, bringing the total Reebok payout up. Also, which WEC veteran maxed out the Reebok payout for non-title fights? Either go through this detailed breakdown complete with results, or scroll way down to the end of the article for a simplified Reebok payout list.
T.J. Dillashaw defeated Renan Barao via fourth-round TKO
If Dillashaw weren’t the reigning UFC bantamweight champion, he would’ve gotten $5,000 for his 10th UFC fight. But since he is, he cashes in $40,000.
This was also Barao’s 10th UFC fight. He also has 2 WEC fights under Zuffa, so he would’ve been getting $10,000 for a non-title fight. As the challenger though, he receives $30,000. After two defeats to Dillashaw, Barao better get used to those non-title Reebok payouts.
Miesha Tate defeated Jessica Eye via unanimous decision
This was Tate’s 6th UFC fight. Also, 3 of her 8 Strikeforce fights were under Zuffa. She gets $5,000. Assuming she is indeed next in line for the title shot, she’ll get $30,000.